Even before the title and first look poster of Superstar Mahesh Babu’s 23rd film announced, it has been creating new records. In its latest update, we hear the much awaited action movie directed by AR Murugadoss Satellite rights have been bought for a record breaking Rs 26 crore by a Telivision channel.
It is said that Zee Network bagged the Satellite Rights of the movie for a record price. The makers have reportedly demanded Rs 30 crore initially, but after several discussion the deal has been stuck for Rs 26 core. This is by far the highest amount, any channel paid for Mahesh Babu’s film. This is said to be highest amount for the rights of a Telugu movie other than the “Baahubali”.
The pre-release business of Mahesh Babu’s film is expected to be more than Rs 125 crore. The project is being made with the budget of Rs 100 core.
The makers are planning to release the first look poster on the eve of new year.